The double height store front at Republic, Westfield presented a difficult environment for the VM team at Republic. They wanted a flexible solution that would allow them to alternate between filling their store window with an effective display banner and also having it open to view inside the store. The issue with this conflict of displays is that the cost and risks associated with constant changes at height would ultimately prevent these changes from occuring as and when required.
The EcoRIG graphic system allows the VM staff to make on the spot decisions regarding their store window, no longer is there a long winded process to hire specialist access equipment to change a simple banner. They can now simply push a button and make the change themselves safely from ground level prior to the store opening each day!